RetAPPs

Aton and RetAPPs combine their expertise to support grocery retailers in their transition to smarter retail, with solutions ranging from self-scanning and e-commerce to the centralised management of company-owned and affiliated stores and customer loyalty.

By bringing together RetAPPs solutions and the Aton GTN ecosystem, retailers can create a truly omnichannel shopping journey, connecting head office, stores and customers’ smartphones.

About RetAPPs

RetAPPs is a Milan-based software company founded in 2012, specialising in the digitalisation of retail processes through services including e-commerce, self-scanning, couponing and mobile payments.
Building on this vision, the company developed SmartBip, a cloud-based software platform designed to transform traditional stores into smart retail environments.

SmartBip has been adopted by some of Italy’s leading retailers, from convenience stores to large hypermarkets, thanks to its ability to:

• quickly connect internal management systems and checkout systems with the digital ecosystem
• orchestrate multiple touchpoints at scale
• deliver a fast, seamless experience for customers

Our partnership

The partnership between Aton and RetAPPs gives retailers access to an ecosystem that brings physical stores and digital channels together into a single shopping experience.

Our partnership is built on:

• Aton’s expertise in analytics, consulting and technology
• RetAPPs’ expertise in mobile self-scanning, e-commerce and digital loyaltyù
• a shared approach to service quality and solution scalability

Together, we enable retailers to automate checkout and payment processes, freeing store staff to focus on customer service and the overall shopping experience.

What we offer together

With RetAPPs, the Aton Group further strengthens its retail ecosystem, helping create an increasingly seamless shopping experience for customers.

Through this partnership, retailers can benefit from:

A smarter store

• self-scanning via smartphone and/or dedicated devices
• in-app payments, allowing customers to leave the store without going through a traditional checkout

An always-on e-commerce channel

• online shopping integrated with the physical store and based on the same product range
• real-time stock and replenishment monitoring, helping reduce waste and out-of-stocks

Tailored loyalty and couponing

• loyalty programmes and coupons based on customers’ shopping habits
• personalised promotions supported by artificial intelligence
• apps featuring gamification mechanics

Native integration with retailers’ systems

• a modular, API-first cloud platform
• fast integration with ERP systems, checkout systems, loyalty programmes and mobile apps

Would you like to explore what this partnership could bring to your stores? We’re ready to support you on your journey.