RFID Symphony: sustainable tracking


All projects, whether successful or not, have stories to tell.

A difficult uphill start, a start full of hope, repeated twists and turns where the viewer is swept away by a whirlwind of dramatic and conflicting emotions. A sunset of optimism and a finale that leaves the door wide open to a classic “To be Continued”. It may sound rhetoric, but the real protagonists of Aton and Faster’s technology-soaked story are the men and women who lived through it all.

If we think of RFID as a raging river that sweeps over and transforms the land and everything it encounters, we are sorely mistaken. But neither is it a placid stream to be tackled by kayak on a Sunday afternoon. The digital transformations of environments that are strongly linked to and imbued with manual skills must be governed with decision and firmness, but above all with the awareness that they are literally going to change (for the better) the working lives of those who work in factories or offices every day.

Faster had very clear ideas: there were processes that needed to be revised in order to optimise time and methods. Data needed to be collected in order to make strategic decisions, to move forces to where they were really needed. Every single element of the process to be optimised was broken down into smaller parts. RFID technology could find its place in every single part and make a decisive contribution to the working life of Faster’s employees and suppliers, to create a united and aligned logistics chain. All challenges were overcame also thanks to intuitions and inventions guided by Aton’s long-time extensive RFID experience.

Please note, we are not telling an “industrial” story: this process analysis and transformation process is perfectly suited to any type of activity, whether logistics, retail or simply traceability. This is what we are talking about. Giving a name to the objects I use for my work, knowing where they have passed, when, by whom they have been handled, by which machine or person, if they have left, if they have gone to one of my suppliers, if they have returned safely and in which warehouse I have stored them. The chain can continue if you like, grow endlessly and collect data, lots of data that we didn’t see before. Yet they were there at our fingertips, we just had to find a way to collect them and bring them to the eyes of those who then have to make strategic decisions.

The video we shot uses a beautiful metaphor, that of the symphony of different elements, excellent soloists who when put together finally give their best. Aton and Faster built all this together, and the results are real and tangible. The ending is not a real ending, but a new beginning.

Enjoy the video!

People at the centre
Maurizio Bovo
Hardware maintenance: how to guarantee Business Continuity
Learn more
People·Service Desk
Barbara Bettin
Aton’s Service Desk is not a Help Desk
Learn more
Fashion · Prosperity·RFID
Tania Bertolin
The Source Experience Room: a journey in the company of RFID and NFT
Learn more
Retail · Retail management
Cristiano Negri
Master Data Management: the death of silos
Learn more
Giuseppe Brando
Aton’s solutions for the LPG market
Learn more
Retail · Retail management
Alberto Canova
Cegid’s Innovation Store: the new retail challenges
Learn more
Here are some of our experiences

Gruppo Poli

Retail Vendite Omnichannel
Poli has combined tradition and innovation in its way of doing business with a focus on employees, customers and the local area. In Aton, it has found a…
Discover more


Food & Consumer Goods Vendite Omnichannel
Cattel S.p.A, a leading company in Northern Italy in the distribution of food products in the Ho.Re.Ca channel has profoundly transformed the order collection by adopting the Aton .onSales B2B solution.
Discover more


Industrials Supply Chain Solutions
All projects, whether successful or not, have stories to tell. A difficult uphill start, a start full of hope, repeated twists and turns where the viewer is swept away by…
Discover more


Fashion Service Desk
Aton ServiceDesk is also behind the scenes in the first Boutique entirely dedicated to the Moncler Enfant collection, opened at the historic premises in Milan, Via della Spiga 7, which has been…
Discover more


Food & Consumer Goods Omnichannel Sales
A real-time photography of the Mass Market Retailers’ world to measure Trade Marketing activities efficacy in points of sale in Italy, France and Spain: with this target in mind, Aton,…
Discover more


Food & Consumer Goods Omnichannel Sales
Managing their customers often takes up the whole of sales people’s time. Just caring about relationships with already acquired customers (also defined as nurturing) is not enough to achieve growth objectives,…
Discover more