The direct line to your wholesalers’ sell-out data

.Sell out Service is Aton’s software that every day collects, normalises, and certifies sell-out and sell-through data, as well as stock movements and inventories, from over 8,000 stores and 200 wholesalers in 50 countries worldwide.
The availability and quality of this data allow you to optimise your collections, implement smart replenishment, increase sales opportunities, reduce out-of-stocks, plan proactive actions (e.g. transferring goods between locations), and strengthen relationships with wholesalers.
The software centrally manages communication and data exchange with your wholesale clients and software providers, ensuring the automatic collection, certification, and translation of information into formats compatible with your enterprise systems.
A dedicated, multilingual and proactive team that manages reminders, anomalies and KPIs on a daily basis.
Excel, CSV, FTP portals, POS: .Sell out Service interfaces with any format, frequency, or channel.
Here are some of the companies that have chosen Aton.

Each project is managed by a multilingual team with sector- and category-specific expertise, and solid experience in the operational management of international retail chains.
A dedicated, multilingual specialist team activates the points of contact, performs formal and quality checks on the data, manages any anomalies and intervenes in the event of missing data transmission from wholesalers.
The service interfaces with leading POS software and handles heterogeneous data by format (Excel, CSV, …), transmission frequency (daily, weekly, …) and type of channel (FTP, email, phone, …).

It provides data already aligned with your systems (CRM, ERP, BI), eliminating the need for manual intervention.
The result: faster, more accurate replenishment driven by real sales trends.
It also supports you in collecting the data required by the DPP.
Our support team activates and coordinates your external suppliers in complex tickets, ensuring complete resolution.
Our support team constantly monitors data flows, intervening in the event of delays or anomalies.
Through customised escalations and proactive oversight, it ensures SLA compliance even in the most complex environments.
It features custom dashboards and clear operational indicators designed to support Vendor Managed Inventory (VMI) operations, as well as real-time marketing, trade, and operations decisions.
Strategic insights, zero effort.
Data ready for CRM, BI, ERP and planning systems without writing a single line of code. Granular views by store, product and region, with real-time information for decision makers.
More sales, fewer stock-outs.
Greater data availability and quality improve the match between replenishment proposals and confirmed orders, maximising sales opportunities and driving revenue growth.
Stronger relationships.
We speak your retailers’ language, simplifying operational dynamics and enhancing the relationship between brand and wholesaler.